Press

Ed Buczynski, the Sourcing & Quality Assurance Manager at Minus33 provides insight on the different types of sustainability and how it is implemented at Minus33 Merino Wool.

Gear Junkie highlights Minus33's Search and Rescue baselayer donation program. 

Gear Junkie review the best 47 products in the market including Minus33's merino wool patches.

Minus33 Merino Wool's 1/4 zip sunhoodie was reviewed by Erin Trails from Engearment. Trails wrote how comfortable, breathable, and versatile the sunhoodie is. 

Sierra Rec Podcast interviewed Lawson Glidden, President of Minus33 Merino Wool to discuss mountain safety and Minus33's Search and Rescue baselayer program. 

Minus33 was recently featured in a GearJunkie article focused on the rising costs of merino wool. Lawson Glidden, the current President of Minus33, spoke on despite the increasing cost of the specialty fiber, many people chose it because of its...

Engearment.com - “The Products Are Just Super Comfortable” Minus33 was recently featured in an Engagement.com summer gear review highlighting Merino wool layers for warm-weather adventures. Devin reviewed several Minus33 pieces, including the Microweight Racerback Tank, Microweight Leggings, Microweight Sun Hoodie,...

Aspen Times - “I Love These Hoodies” Minus33 was recently featured in The Aspen Times gear review, “Hoodies and other happy wearables,” by Kimberly Nicoletti. The roundup highlighted the Minus33 Midweight 245 Full Zip Hoodie as a versatile Merino layer for...

Outside Bozeman - “Soft Against My Skin” Minus33 was recently reviewed by Outside Bozeman in “Review: Minus 33 Midweight 1/4 Zip.” The article highlighted the Minus33 Sequoia Women’s Midweight Wool 1/4 Zip for its soft feel, warmth, and versatility as...

Minus33 partners with Mount Washington Observatory to launch official hiking socks A portion of the proceeds will advance critical weather and climate research ASHLAND, NH – Minus33 is proud to announce its partnership with the Mount Washington Observatory (MWOBS), leading to the...

Minus33 launches pinnacle quality wool Sportsman Shirt, just in time for cooler temps. A timeless heritage staple, meticulously crafted from premium quality wool. ASHLAND, NH – Minus33 Merino Wool Company is reentering the outerwear market with an investment-grade take on a...

"Never in my life would I have thought that I could be sucked into an hour-long conversation about how socks are made, but I hadn't met Lawson yet. The current president and lead sock designer of Minus33, I'm convinced no one...

Mountain Heritage Elite: Ski and Snowboard Socks Our Mountain Heritage Elite collection was designed to be the best socks for your favorite activities, with benefits and added features for each specific sport or activity. Meant to withstand the most rugged...

Happy Thanksgiving from the Minus33 team! Every year we share a few things we're thankful for - friends and family, outdoor recreation, wool, and of course YOU, our customers! Read about all the things our staff members are thankful for this year!

Minus33 attended the annual Outdoor Media Summit! OMS is an annual conference held for marketers, influencers, media, and brand representatives in the outdoor industry. The event kicked off with a welcome reception Sunday night in the legendary Thunderbird Lodge overlooking the lake with dinner, drinks, and lots of networking!

This fall, Minus33 became a Brand Partner with Big Woods Bucks, a Northern New England hunting guide group! The partnership is heavily focused on helping educate our customers and to bring more awareness to wool as a layering piece while hunting.

For International Women's Day 2022, with almost half our staff being women, Minus33 wanted to highlight the women on our team and in management positions. We asked them each to share their most valued piece of advice and we think they all have some pretty powerful messages to share!

2021 has been a very exciting year for everyone here Minus33! We have promoted a new President, introduced new colors, created new products, and got promoted in new podcasts!  We are looking forward to seeing what 2022 brings us here at...

Carrying on a family textile business that spans five generations, Lawson Glidden has been appointed president of Minus33 and the L.W. Packard company.

New England's first White Water Park is coming to Franklin Falls, NH!  "Mill City Park at Franklin Falls is a non-profit organization whose mission is to create the City’s first whitewater and outdoor adventure park in the northeast. An 11-acre...

Minus33's Marketing Team sold Mountain Heritage socks, beanies, and base layers, talked about our NH-made socks, the outdoors and what we're doing as a company in the manufacturing industry. We held a raffle for a Woolverino 1/4 Zip Hoodie, handed out stickers, and educated attendees on the benefits of Merino Wool for outdoor activities!